Chinese Tourism: online marketing webinar

Next Tuesday, 11 April, 10-10.45 UK time, there will be a webinar entitled “Keeping up the Pace: New Online Information and Marketing Sources for Chinese Outbound Tourism”.

It will be presented by: Capela China’s international partner, COTRI Director Prof. Dr. Wolfgang Arlt and; Dragon Trail’s Marketing Director Michaela Mentasti.

The 2 presentations will be followed by a Question & Answer session. Participation is free of charge, however prior registration at the link below is advised:

The webinar will analyse market opportunities from the perspective of both Chinese customers and international service providers. This will include a discussion of the most up-to-date Chinese social media tools including WeChat and beyond, as well as the many opportunities provided by Dragon Trail Interactive’s China Travel Academy training and e-learning platform.