Easyjet: CIM Case Study

Lynn Taylor,
Cabin Crew,


CIM Diploma in Tourism Marketing 2007-2008

Why did you choose to study the CIM Diploma in Tourism Marketing?
I decided to study for a CIM qualification to begin a career in marketing as it is a well recognised marketing qualification.

Was the Capela course what you expected?
Capela were very supportive all the way through my Tourism Marketing Diploma. They were always happy to help.

What impact has this qualification had on your career or ability to carry out your job?
Although still currently seeking a marketing job, I have been able to make recommendations and present creative solutions in my current job role.

Any further comments?
I couldn’t believe it when I got my grades – I got three Bs and my final grade was an A! A lot of hard work and self-motivation needed!